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Starting a startup culture
A couple of weeks back, we attended the Leancamp unconference, an event with various sessions that covered Lean Startup, a term developed by Eric Ries in his book of the same title. The premise of Lean Startup is that entrepreneurs get their products to market quickly and cheaply, test it with their customers, get feedback and [...]
Upside down thinking: turning your development process around
If you’re struggling to develop interesting new products and services, stop thinking about the ideas that you’re producing and think more about the process that you’re using. To produce different outcomes, you may need to work in a completely different way (as Albert Einstein said, “insanity: doing the same thing over and over and expecting [...]
Fresh insight: breaking down barriers to open innovation
The benefits of working with those outside of your organisation to help you to innovate are widely promoted, but if you have never engaged in open innovation it can be quite a daunting prospect. The Open Innovation – challenges and solutions conference held at the British Library recently aimed to look at the practical aspects [...]
Our feature in Freelancing Matters
We’re delighted to be featured the latest issue of Freelancing Matters, the magazine from PCG. PCG is the association that represents, supports and promotes freelancers, contractors and consultants in the UK and we recently spoke to them about how collaboration between freelancers can be a benefit for both the individuals working together and businesses hiring [...]
Thinking Forward
Although we’re often busy working ‘in’ our business, it’s just as important to think about how current trends and developments can help us stay more competitive. The world is changing so quickly in terms of technology, business models and consumer behaviour that we need to think creatively about how our own businesses might respond to [...]
Refresh your thinking at the London Design Festival, 18-26 September
The London Design Festival has started! Each year, the capital is taken over by an array of diverse events, exhibitions and talks to “celebrate and promote the best of design in London and the UK”. This year, from 18-26 September, visitors can choose from over 240 (mainly free) events across the capital to see the [...]
Collaborative & Creative: Bracket launches new 2 day service in east London
London, UK, September 9, 2010: Today in East London, collaborative agency, Bracket, launches BracketLab, a new service to help SME businesses benefit from the creative process. Through its collaborative approach, it will improve efficiency by bringing businesses together with groups of creative freelancers. Founder, Alison Coward commented “I spent years watching businesses struggle to effectively [...]
Bracket Creative Launch party! 9 September
We’re holding a little do to celebrate the launch of Bracket Creative on 9th September from 7pm at a venue in Shoreditch, East London. If you’d like to come along to find out more about getting involved with Bracket, meet some creative people, and have some fun, contact Alison at info@bracketcreative.co.uk to RSVP and for [...]
Freelancer: Matthew Smith-Stubbs
MATTHEW SMITH-STUBBS Matthew is a web site developer, specialising in front and end user interface development. He create websites with HTML, CSS and Javascript. Matthew is passionate about the web and loves working with talented designers and developers. He is based in London.
Website and promotional material for Bracket
Brief Bracket was it’s own first client! Bracket had a strong concept - ‘bringing independent freelancers together to collaborate on projects for commercial clients’ but lacked an online presence and promotional message to recruit both creatives and potential clients to the network.