Brief
Bracket was it’s own first client! Bracket had a strong concept - ‘bringing independent freelancers together to collaborate on projects for commercial clients’ but lacked an online presence and promotional message to recruit both creatives and potential clients to the network.
What we did
Six freelancers were brought together to work intensively on the creative brief over two days. The collaborative ‘BracketLab’ produced: a custom-built wordpress site incorporating SEO, website copy, promotional images, set of illustrations outlining the Bracket process, an animation (online viral) using illustrations and a film documenting the two days.
Images
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Image descriptions
Image 1 – Illustrations
Image 2 – Promotional images
Image 3 – Bracket website
Image 4 – Documentary of BracketLab
The team
Andrew Davey – web developer
Laura North – copywriter
Matthew Smith-Stubbs – web developer
Joel Somerfield – filmmaker
Naomi Ray – graphic designer
Emily Wilkinson – illustrator/graphic facilitator